Tastewise, an AI-powered market intelligence platform for the meals and beverage trade, has launched its newest generative AI answer known as TasteGPT. This new product is designed to supply speedy and contextual insights into infinite product concepts and assist manufacturers make choices which can be proper for them.
TasteGPT leverages Tastewise’s proprietary AI and the biggest dataset obtainable on meals consumption to supply velocity, productiveness, and elevated new product success. It might probably shorten months of analysis and reply business-critical questions equivalent to which product concepts are one of the best match for Gen Z shoppers, the place to launch a brand new beverage product, and what the main focus of the subsequent advertising and marketing marketing campaign ought to be.
Serving to Consider Innovation and Make Sooner Choices
Conventional market analysis strategies equivalent to surveys, focus teams, and syndicated trade stories sometimes report knowledge round 13 months late, lacking vital behavioral shifts and making them unreliable within the present fast-moving shopper world. With TasteGPT, product innovators and analysts can run 20 completely different tasks directly as a substitute of only one, empowering groups to judge innovation and resolve sooner on the proper path for his or her model.
TasteGPT can present real-time product, dish, menu, and advertising and marketing marketing campaign suggestions utilizing an AI-powered conversational chatbot. It might probably additionally generate ready-to-share stories and decks together with developments, ingredient pairings, and extra to extend velocity to market.
“Synthetic intelligence is the one strategy to mitigate an absence of credible knowledge by enabling organizations to make sense of huge quantities of knowledge,” stated Eyal Gaon, Tastewise Co-Founder and CTO. “With related AI instruments, knowledge turns into significant insights that drive higher decision-making and innovation in real-time.”
Extracting Actual-Time Insights
As shopper developments and preferences are ever-changing, real-time entry to essentially the most particular knowledge obtainable throughout all moments of consumption is crucial. Tastewise’s generative AI options allow customers to establish patterns and extract real-time, correct insights to make data-driven choices sooner than ever earlier than.
By leveraging TasteGPT and the broader Tastewise market intelligence platform, firms will be capable to scale back the effort and time spent on analysis, consensus, growth, and go-to-market methods. Finally, this may end in fast, exact decision-making, fewer uncertainties, sooner thought execution, and elevated accuracy and velocity to market.
Tastewise is an AI-driven knowledge platform that gives the actionable insights wanted for resilient decision-making and alter administration within the meals and beverage trade. The platform makes use of AI to investigate billions of food-related knowledge from its clients, social media, recipes, menus, and extra to supply correct, up-to-date insights in real-time. It really works with main meals manufacturers, retailers, and suppliers to information tomorrow’s consumption habits.
